Category Archives: Crisis Planning

Plan that PR stunt


Noise, noise, noise. It’s hard to get attention these days for your ideas or product. But not all attention is worthwhile… I found a story in this morning’s news that describes using a well-timed illusion to raise awareness about driving … Continue reading

Posted in communications planning, Crisis Planning, Marketing, public relations, risk analysis | Tagged , | Leave a comment

Making sense of chaos


During my most recent academic experience, an instructor posed the question: is our world complex or complicated? Many people don’t know the difference between the two, so here goes: Wiring an airplane’s electronic system is complicated. There’s a lot to … Continue reading

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