Category Archives: communications planning

The risk of spin


Don’t risk it! Reputation is the gold standard in government or business. Continue reading

Posted in communications planning, Crisis Communications, Employee relations, Issues Management, public relations, Reputation Management, risk analysis, Social Media, Stakeholder Relations | Leave a comment

What’s the difference between members and internal stakeholders?


It’s hard to plan five years out for what’s next in social media. But a one-year plan, measured carefully, should start with an outlook. Here’s a pretty good article on the future of social media.

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Plan that PR stunt


Noise, noise, noise. It’s hard to get attention these days for your ideas or product. But not all attention is worthwhile… I found a story in this morning’s news that describes using a well-timed illusion to raise awareness about driving … Continue reading

Posted in communications planning, Crisis Planning, Marketing, public relations, risk analysis | Tagged , | Leave a comment